Advocating for Sensible Taxation: The current tax framework is unsustainable—CaCOA supports fair, reasonable tax policies that drive out the illicit market while generating revenue for public services. This was a foundational intent of Proposition 64, which promised a regulated market that balances economic viability with public benefit, yet excessive taxation continues to undermine legal businesses and fuel unregulated sales.
Enforcing Parity and Compliance: The state must enforce its laws against illicit cannabis operators and intoxicating hemp manufacturers before imposing additional burdens on licensed businesses, focusing on protecting youth and public health.
Fostering a Thriving, Responsible Retail Sector: A successful cannabis retail industry is key to a functional, equitable, and profitable supply chain—protecting and strengthening retailers benefits communities, consumers, and the entire industry.
Expanding Safe Consumer Access While Protecting Youth: Every adult Californian should have access to safe, tested, and legally regulated cannabis products, while keeping these products away from minors.
Building Community Partnerships: Responsible cannabis businesses are valuable community partners that support local economies, labor standards, and public safety initiatives.
Protecting Small and Equity Businesses: Equity operators and small businesses deserve the same level of investment, access to capital, and regulatory protections as larger operators.